Samsung launches foldable campaign in public spaces in Rio de Janeiro and Sao Paulo – Samsung Newsroom Brazil

The activation permits folks to put up their very own selfies on a large system put in in Copacabana; In São Paulo, activism reinforces the foldable design of smartphones in road watches

Activation of the Galaxy Z line in Rio de Janeiro and Sao Paulo respectively

Embracing the folding design of the brand new Galaxy Z Flip4 5G* and Galaxy Z Fold4 5G* smartphones, following the idea of “Life from the Best Angle” in a artistic approach, Samsung has launched a promotional campaign for these merchandise on gables, buses and streets. Clocks in Rio de Janeiro (RJ) and Sao Paulo (SP) respectively.

The revolutionary form of Samsung’s new foldable gadgets highlights how smartphones are altering the best way we work together with them. In Rio de Janeiro, a large Z Flip4 5G was put in on the gable of a constructing in Copacabana. The system’s exterior display stays closed whereas displaying notifications all through the day, to indicate how the exterior display permits folks to get extra finished with out opening their smartphone.

People might be invited by the creators to put up their finest selfies on social media with the hashtag #GalaxyExperienceRJ and will have the ability to show them on the large Z Flip4 5G’s exterior display. The motion may be seen at Avenida Nossa Senhora de Copacabana, 44, in Copacabana, Rio de Janeiro.

The Z Fold4 5G can also be highlighted on the gable of one other constructing in Rio de Janeiro. Installed on two partitions, the activation simulates the partially opened display of the foldable, exhibiting how the immersive 7.6-inch inside show1 The system is ideal for multitasking. The motion can be seen in Copacabana at Avenida Princesa Isabel, 350.

In São Paulo, the Z Flip4 5G will cowl road clocks on 4 vital streets in the town. Activation additionally reinforces the collapsible type issue of the system with a gap and closing panel put in above the watches, simulating the operation of a collapsible system. Activation may be checked at:

  • Avenida Faria Lima, 4351 – Itaim BB
  • Avenue Dr. Chukri Zaidan, 950 – Villa Cordero
  • Avenida Paulista, 1814 – Bella Vista
  • Charles Miller Square, 915 – Pacaembu

“Samsung has created these disruptive activations that can seize the eye of everybody who passes by the locations they’re put in. In the case of the Z Flip4 5G, in Rio de Janeiro, we are going to nonetheless invite folks to work together to allow them to get an concept of ​​what it’s like to make use of our new foldable smartphone”, says Lucia Bittar, Marketing Director of Mobile. Devices at Samsung Brazil.

The activation was developed in partnership with companies Cheil Brasil and Mutato and might be in impact till November 17.

* It is feasible to note a crease in the middle of the primary display. This is a pure function of smartphones. Device enabled for 5G expertise. Actual speeds could range by nation, service and consumer surroundings. Contact your service for availability and particulars. Download and streaming speeds could range relying on content material supplier, server connection and different elements.
1 Measured diagonally, the Galaxy Z Fold4 5G’s dwelling show measures 7.6 inches at full rectangle and 7.4 inches at rounded corners; The precise discipline of view is smaller as a result of rounded corners.

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